Artificial intelligence (AI) is opening up possibilities in almost all fields. Social media marketing is no different.

The ever-evolving landscape of social media platforms is making it challenging for brands to get the most out of social media marketing. That’s why brands are turning to AI-based technologies to gather and analyze real-time data and use it to improve their campaign strategies.

In fact, the market of AI in social media is expected to grow up to $2.2 billion by 2023 with a compound annual growth rate (CAGR) of 28.3% from 2018 to 2023. With machine learning and AI, marketers like you can get useful insights into buyers’ preferences, automate tasks, and make smarter decisions to achieve a higher ROI.


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