Wer kennt das nicht? Sie rufen einen Interessenten an und der sagt „Oh, gut, dass Sie anrufen. Es gibt da ein neues Projekt / Produkt etc. für das ich Ihr Angebot gut gebrauchen kann!“. Das war dann gutes Timing. Aber bei wie viel Interessenten oder Bestandskunden haben Sie nicht im richtigen Moment angerufen? Es gilt, in dem Augenblick, in dem sich Ihr potentieller Kunde bewusst wird, was er möchte, präsent zu sein.
Früher gab es genau dafür den Newsletter. Aber mit zunehmender E-Mail-Überflutung bewegen sich die Öffnungsraten klassischer Newsletter Richtung Null.
Smarte Vertriebler setzen seit einiger Zeit social Media erfolgreich ein, um Kunden noch besser und persönlicher zu erreichen. Und vor allem, um sich immer wieder ins Gedächtnis zu rufen, um in dem einen Moment da zu sein.
Dafür gibt es den aktuellen Fachbegriff „Social Selling“ und das geht weit über Social Media Marketing hinaus. Es geht darum, die richtigen Interessenten zu finden, zu kontaktieren, zu verstehen und diese Kontakte zu pflegen.
All das wird uns in den gängigen Kanälen (LinkedIn, XING für B2B-Kunden, Instagram und Facebook für B2C) sehr leicht gemacht, vieles lässt sich zum Teil oder sogar auch ganz automatisieren.
Was sind die wesentlichen Erfolgsfaktoren, damit Sie hier Geschäft ausbauen? Zum einen müssen Sie wissen, was Sie Ihren Interessenten hier erzählen, die richtigen „Stories“, seien es Erfolgsgeschichten, seien es spannende Fakten – all das, wovon Sie wollen, dass andere es weitererzählen. Und es geht darum zu wissen, wie Sie hier schnell und einfach Reichweite aufbauen und Kontakte knüpfen.
Energiegeladen und sehr spannend geht es um:
- Wie baue ich ein großes Netzwerk auf, ohne mich auf organisches Wachstum zu verlassen?
- Was sollte ich posten, um wahrgenommen zu werden?
- Wie häufig sollte ich posten?
- Wo bekomme ich die Inhalte für meine Posts her?
- Growth Hacking im Social Selling: Welche Abkürzungen gibt es?
- Wofür eignet sich welcher Kanal?
- Welche Automatisierungstools gibt es und wie kann ich sie einsetzen?
- Wie kann ich das selber machen ohne viel Zeit zu investieren?
[et_bloom_locked optin_id=optin_29]Social Selling – Vortragsexposé, PDF, 385 KB [/et_bloom_locked]
“Mir hat der Vortrag super gut gefallen, es war sehr interaktiv, energiegeladen und ich konnte mit dem Vortrag viele Ideen und Impulse mitnehmen. Es hat mir megagut gefallen.”
Mavie John, Team Leader Social Care Vodafone
“Vielen Dank für einen spannenden und sehr unterhaltsamen Vortrag. Unsere Teilnehmer waren begeistert von den Einblicken in die ganz aktuellen Trends […]. Ich wünsche noch vielen anderen Veranstaltungsteilnehmern, dass Sie in den Genuss eines Vortrages von Ihnen kommen!”
Dr. Tilman Welther, Herausgeber Fondszeitung
The last editions of The Sales Accelerator
These are the last articles of the current issue.
The promise of collective superintelligence
🎬Picture Don Draper, but with a laptop instead of a whiskey glass,🥃 waltzing wonderfully through the world of superintelligence.💡Oh boy, AI just pulled up its socks and jumped the shark all at once! 🏄♂️
Stumbled upon a brilliant kind of intelligence, ladies and gents, no longer solitary, but collective.👥 Remember hive minds in Star Trek? Just like that, but without the alien bodies and weird speech patterns.🤣
Imagine us in sales sealing deals with the speed of light, amplifying efficiencies and lighting up the room with our collective radiance!💫 How, you may ask? Here’s the catch – Collective Superintelligence. 🧠 🌐
Potential takeover by robots, you think? No, it’s not about replacing us. It’s about us joining an intellectual ‘house party’, where the individual strengths of people and machines are combined. It’s like a potluck party, but no potato salads here, I promise! 🥳 🚫🥔
Before you know it, we’re busting bureaucratic bottlenecks, anticipatin’ client’s needs before they blink, and boostin’ up sales charts to the stratosphere!💼 💲 🚀 And all this with just a touch of robot tech. Fancy, isn’t it?🕴️💼
So, let’s welcome our new collective brilliance and say hello to superhuman possibilities in sales! 🎉🤝🎉
This post was inspired by: https://venturebeat.com/ai/the-promise-of-collective-superintelligence/
This article is of interest for tech enthusiasts, sales professionals, and AI aficionados, longing to get a glimpse into the future of artificial intelligence and its potential impact on sales and humanity at large. Be brave, dive in!🏊♀️ #AI #CollectiveSuperIntelligence
I Tested ChatGPT in My Business for 30 Days—Here’s What Worked Well (and What Didn’t)
🤖🕴️ Picture me as Don Draper of the AI world, leaning against a futuristic, digital billboard with a Robo-Martini in hand 🍸 Let’s talk about Chatbots. 😎
💁♂️”What’s that?” I hear someone sheepishly ask. Well, my friend, Chatbots are AI-powered conversationalists, turbocharging customer interactions with some digital chit-chat, transforming digital spectators into devout consumers. 🛍️🚀
This isn’t sci-fi. It’s today’s tech, baby! 🎬
Think of a Chatbot 🤖 as a genial concierge, who tirelessly listens to your customers’ ever-changing whims, wishes, and woes, 24/7… and never asks for a lunch break. 😄🥪 So, be it your “Jane the Shopaholic” or your “John the Curious”, Chatbots are here to take your customer engagement game to the next level 🎮🆙
But wait! There’s more! Chatbots also handle the tedious task of data collection. 🧐📊 Yup, they are intelligent little spies that provide you with insightful data, equipping you with a DeLorean-like peek into your customers’ needs, wants, and behaviors. 🔎💼
So, people of LinkedIn, it’s high time we embrace these digital maestros. After all, in the words of the great Draper himself, the key to winning in business is not being satisfied with “good” but reaching for “great’” 👊💥
This post was inspired by: https://success.com/how-to-use-chatgwd-for-business/#utm_source=rss&utm_medium=rss&utm_campaign=how-to-use-chatgwd-for-business
This article is of interest to every curious mind seeking to navigate the competitive and fast-paced world of sales💼🎯, and to those wanting to enhance that ever-so-important customer engagement facet💡👥, through the power of AI. Buckle up folks, the future is here! 🚀
#Chatbot #Business #CustomerService.
Apple vet Imran Chaudhri is betting his reputation—and $240M—on Humane’s AI wearable
“[AI]s the new black and… it’s ’emotionally’ attached! 🤩👔 Former Apple Designer, Imran Chaudhri, has taken technology to a whole new level! Or should I say, he’s ‘wear’-ing it! 👉 The maestro is giving ‘Humane Technologies’ a $24 million spin, creating wearable-tech able to sense your emotions! 😮
Imagine this… your wearable tech informs your CRM system that a customer is feeling particularly blissful today. 😎 Like a well-trained Golden Retriever, your sales team fetches the opportunity, and takes action. 🐶 No time to worry about ‘bad timing’ or an ‘off-day.’ It’s like your tech has converted into an emotional gossip and, trust me, this is the kind you don’t want to shush. 😈
But wait, it doesn’t stop there! 😲 With AI-powered emotional wearables, your sales pitch can be customized down to even the smirk on a customer’s face. 😉 Has your sales ever been this ‘empathetic’? (You can thank me later! 🍻)
Here’s to a future where AI and emotions are a tag-team – Imagine the thrill of knowing your customer’s mood before you text “Hello!” Aaaah…The sweet bliss of success before you even get started.🥂 🎂
Humane Technologies, the name says it all. They’re here to make our tech more ‘human.’ Because, let’s face it, who needs another terminator-like AI telling us that they’ll “be back”. 😅🤖
This post was inspired by: https://www.fastcompany.com/90979863/apple-vet-imran-chaudhri-is-betting-his-reputation-and-240m-on-humanes-ai-wearable?partner=rss&utm_source=rss&utm_medium=feed&utm_campaign=rss+fastcompany&utm_content=rss
This article is of interest for all sales teams and CRM enthusiasts who are constantly looking for innovative ways to emotionally connect with their customers and ‘wear’ their heart on their sleeves! 😆🤓 #WearableAI #HumaneTech #ImranChaudhri”.
To Build AI Maturity, Start With Quick Wins
This article discusses how artificial intelligence (AI) can help businesses succeed. It explains the different ways AI can be used, such as in data analysis and customer service management. The author also provides advice on how to get started with AI and what technology is needed to make it successful.
Business owners who want to incorporate AI into their operations should read this article. It’s a comprehensive guide for those looking to maximize their business success through the use of AI technologies.
Read the whole story here: https://www.pharmexec.com/view/build-ai-maturity-start-quick-wins# #AIMaturity #AIAdoption
9 Tipps für die Digitalisierung von Marketing, Vertrieb und Service
This article provides tips on how to use digitalization in marketing, sales and service. It includes advice on customer loyalty, artificial intelligence and automation of processes. Businesses who are looking for new ways to reach their customers through digital channels should read this article. Additionally, those seeking a better understanding of modern digital technologies will find the content useful. Read the whole story here: https://www.lpsp.de/blog/tipps-digitalisierung-marketing-vertrieb-service #DigitalMarketing #SalesAndService #DigitalTransformation
Data-Driven Marketing: Definition, Strategien und Erfolgsfaktoren für 2023
This article dives into data-driven marketing and why it matters. It explains the importance of collecting, analyzing, and using customer data to create an effective marketing strategy that will help businesses gain a competitive edge. Business owners, CMOs, marketers, and those interested in leveraging data should read this article to learn how they can use customer insights to optimize their strategies for greater success. Read the whole story here: https://www.acquisa.de/magazin/data-driven-marketing #DataDrivenMarketing #DataAnalytics #MarketingStrategy
Ohne Data Governance fällt die KI-Ernte mau aus
This article discusses how data governance fell short in the case of a massive data leak at German health insurance company Krankenkasse. IT experts analyzed the incident and found that proper data governance could have prevented it. This article is relevant to anyone interested in cybersecurity, especially those who work for or manage companies with large amounts of sensitive customer information. Read the whole story here: https://www.computerwoche.de/a/ohnel-data-governance-faellt-die-ki-ernte-matschig-aus,3615584 #DataGovernance #Cybersecurity #Krankenkasse
Windows 11’s new AI features: How to use Paint, Clipchamp, Snipping Tool and Photos
This article details the new AI features that come with Windows 11, such as Paint, ClipChamp, and Photos. It walks you through how to use each of these features and explains their benefits. People who are looking to upgrade their PC or laptop should read this article in order to get a better understanding of the capabilities of Windows 11’s AI technology. Read the whole story here: https://www.engadget.com/windows-11s-new-ai-features-how-to-use-paint-clipchamp-snipping-tool
The 20 best STEM toys to gift coders-in-training
This article talks about the top 20 STEM toys that could make great gifts for coders in training this holiday season. It covers a range of options, from coding robots to physical construction sets and educational books, making it easy to find something for kids of all ages. Parents, teachers, and anyone else looking for an interesting gift idea should read this article. #STEMtoys #codersintraining Read the whole story here: https://techcrunch.com/2023/11/06/the-20-best-stem-toys-to-gift-coders-in-training/
Kunden sagen:
We had a fabulous talk from Tim. It was engaging, it was fun, it was airy and light. The whole room was really excited by what he had to share with us.
Tim Cortinovis ist DER Vertriebsguru Deutschlands.
We just want to thank Tim for being our host this week at our user conference. He did a great job keeping us all engaged, keeping us up to date on what everybody was talking about, connecting dots, and keeping us inspired.