Wer kennt das nicht? Sie rufen einen Interessenten an und der sagt „Oh, gut, dass Sie anrufen. Es gibt da ein neues Projekt / Produkt etc. für das ich Ihr Angebot gut gebrauchen kann!“. Das war dann gutes Timing. Aber bei wie viel Interessenten oder Bestandskunden haben Sie nicht im richtigen Moment angerufen? Es gilt, in dem Augenblick, in dem sich Ihr potentieller Kunde bewusst wird, was er möchte, präsent zu sein.
Früher gab es genau dafür den Newsletter. Aber mit zunehmender E-Mail-Überflutung bewegen sich die Öffnungsraten klassischer Newsletter Richtung Null.
Smarte Vertriebler setzen seit einiger Zeit social Media erfolgreich ein, um Kunden noch besser und persönlicher zu erreichen. Und vor allem, um sich immer wieder ins Gedächtnis zu rufen, um in dem einen Moment da zu sein.
Dafür gibt es den aktuellen Fachbegriff „Social Selling“ und das geht weit über Social Media Marketing hinaus. Es geht darum, die richtigen Interessenten zu finden, zu kontaktieren, zu verstehen und diese Kontakte zu pflegen.
All das wird uns in den gängigen Kanälen (LinkedIn, XING für B2B-Kunden, Instagram und Facebook für B2C) sehr leicht gemacht, vieles lässt sich zum Teil oder sogar auch ganz automatisieren.
Was sind die wesentlichen Erfolgsfaktoren, damit Sie hier Geschäft ausbauen? Zum einen müssen Sie wissen, was Sie Ihren Interessenten hier erzählen, die richtigen „Stories“, seien es Erfolgsgeschichten, seien es spannende Fakten – all das, wovon Sie wollen, dass andere es weitererzählen. Und es geht darum zu wissen, wie Sie hier schnell und einfach Reichweite aufbauen und Kontakte knüpfen.
Energiegeladen und sehr spannend geht es um:
- Wie baue ich ein großes Netzwerk auf, ohne mich auf organisches Wachstum zu verlassen?
- Was sollte ich posten, um wahrgenommen zu werden?
- Wie häufig sollte ich posten?
- Wo bekomme ich die Inhalte für meine Posts her?
- Growth Hacking im Social Selling: Welche Abkürzungen gibt es?
- Wofür eignet sich welcher Kanal?
- Welche Automatisierungstools gibt es und wie kann ich sie einsetzen?
- Wie kann ich das selber machen ohne viel Zeit zu investieren?
[et_bloom_locked optin_id=optin_29]Social Selling – Vortragsexposé, PDF, 385 KB [/et_bloom_locked]
“Mir hat der Vortrag super gut gefallen, es war sehr interaktiv, energiegeladen und ich konnte mit dem Vortrag viele Ideen und Impulse mitnehmen. Es hat mir megagut gefallen.”
Mavie John, Team Leader Social Care Vodafone
“Vielen Dank für einen spannenden und sehr unterhaltsamen Vortrag. Unsere Teilnehmer waren begeistert von den Einblicken in die ganz aktuellen Trends […]. Ich wünsche noch vielen anderen Veranstaltungsteilnehmern, dass Sie in den Genuss eines Vortrages von Ihnen kommen!”
Dr. Tilman Welther, Herausgeber Fondszeitung
The last editions of The Sales Accelerator
These are the last articles of the current issue.
mesh conference adds human and AI presenters to speaker lineup
Create Winning Customer Experiences with Generative AI
This article discusses how businesses can use Generative AI to create winning customer experiences. Generative AI is a type of artificial intelligence that uses machine-based learning algorithms to generate new data from existing datasets, allowing companies to better understand their customers and develop more effective strategies for engaging them. By leveraging the power of generative AI, organizations can gain insights into customer behavior and preferences that would otherwise be difficult or impossible to obtain.
Business leaders who are looking to improve customer engagement should read this article as it provides an overview of the benefits of using generative AI in order to enhance customer experience initiatives. Read the whole story here: https://hbr.org/2023/04/create-winning-customer-experiences-with-generative-ai #CustomerExperience #GenerativeAI
We can build immortal celebrities from ChatGPT and their existing back catalogs
This article discusses the potential of using AI to create holograms and use them for deep fake video content. It looks at how this technology could be used by celebrities to interact with fans, generate revenue from back catalogs, and more. This article is a must-read for anyone interested in the implications of AI-created media on our culture. Read the whole story here: https://www.engadget.com/immortal-hologram-celebrities-chatgpt-ai-deep-fake-back-catalogs180030493?src=rss #AI #DeepFakes
mesh conference adds human and AI presenters to speaker lineup
This article discusses how the tech conference, Mesh Conference, has added both human and AI presenters to its speaker lineup. It also provides detailed information on why this decision was made and what it means for the future of conferences. People interested in learning more about technology-related events should read this article. #TechConference #AIMeetingReadTheWholeStoryHere: https://digitaljournal.com/business/mesh-conference-adds-human-and-ai-presenters-to-speaker-lineup/article/
AI Explained
This article from Microsoft News discusses the growing importance of AI in our lives. It dives into ways AI is being used to improve healthcare and customer service, as well as how it can be leveraged to create better work environments. Businesses are beginning to recognize the potential advantages that come with investing in AI technology and the opportunities those investments present. Anyone interested in learning more about how Artificial Intelligence is changing our world should read this article. Read the whole story here: https://news.microsoft.com/2023/04/04/ai-explained/#MicrosoftAI #AI #ArtificialIntelligence
Italy orders ChatGPT blocked citing data protection concerns
ChatGPT, a popular Italian messaging app, has been blocked by the country’s telecom regulator. The move comes after an investigation found that ChatGPT was violating data privacy regulations and had become a haven for online harassment.
The decision to block ChatGPT is significant because it shows that Italy is serious about enforcing its data protection laws. It also serves as a warning to other tech companies operating in the country: they must abide by the law or face consequences.
This article should be read by anyone interested in how digital rights are being protected in Europe. It’s important to understand how governments are responding to protect user privacy and safety on social media platforms like ChatGPT. Read the whole story here: https://techcrunch.com/2023/03/31/chatgpt-blocked-italy/#ChatGPT #DataPrivacy #ItalianRegulator
Microsoft and Google Unveil A.I. Tools for Businesses
This article looks at how Microsoft and Google are helping businesses with AI tools. It explains how the two companies are supporting small, medium, and large organizations in leveraging AI to improve their processes and products. Businesses of all sizes should read this article to understand the ways they can use AI tools to become more efficient and competitive. #Microsoft #Google Read the whole story here: https://news.google.com/rss/articles/CBMiV2h0dHBzOi8vd3d3Lm55dGltZXMuY29tLzIwMjMvMDMvMTYvdGVjaG5vbG9neS9taWNyb3NvZnQtZ29vZ2xlLWFpLXRvb2xzLWJ1c2luZXNzZXMuaHRtbNIBAA?oc=5
15 useful ChatGPT prompts for startups
This article discusses a new technology called ChatGPT, which is designed to help startups create conversational AI. It explains how the technology works and provides examples of how it can be used. This article is especially helpful for entrepreneurs who are interested in using conversational AI as part of their business model or operations. Read the whole story here: https://www.fastcompany.com/90875084/chatgpt-prompts-for-startups?partner=rss&utm_source=rss&utm_medium=feed&utm_campaign=rss+fastcompany&utm_content=#ChatGPT #Startups #AI
Customer Segmentation: The Ultimate Guide
This article is about customer segmentation and how businesses can use it to increase their sales. It explains why it’s important, the different kinds of segmentations out there, and tips for creating a successful segmentation strategy. Businesses that want to optimize their marketing strategies should read this article to learn more about customer segmentation.
Read the whole story here: https://forbes.com/advisor/business/customer-segmentation/#7d6aa25c4e38 #BusinessMarketing #CustomerSegmentation
Kunden sagen:
We had a fabulous talk from Tim. It was engaging, it was fun, it was airy and light. The whole room was really excited by what he had to share with us.
Tim Cortinovis ist DER Vertriebsguru Deutschlands.
We just want to thank Tim for being our host this week at our user conference. He did a great job keeping us all engaged, keeping us up to date on what everybody was talking about, connecting dots, and keeping us inspired.