Wenn der „Einkaufsbot“ mit dem „Verkaufsbot“ …
Sie suchen eine Keynote zur Robotic Process Automation im B2B-Vertrieb?
Wie können Sie Robotic Process Automation (RPA) und Künstliche Intelligenz, Chatbots und Augmented Reality erfolgreich in Ihrem Vertrieb einsetzen?
Welche Voraussetzungen benötigen Sie für RPA? In welchen Sales-Teilbereichen ergibt RPA Sinn?
Buchen Sie dazu diese aktuelle Keynote und ermöglichen Sie Ihren VeranstaltungsteilnehmerInnen einen Einblick, was jetzt schon möglich ist und einen Ausblick, was in den nächsten zwei bis fünf Jahren möglich sein wird.
Zunehmend schneller werden immer mehr Teile der Wertschöpfungskette automatisiert. Im Bereich Produktion (Stichwort Industrie 4.0) sind wir bereits sehr weit. Nun erreicht viele Unternehmen der Gedanke, auch den Vertrieb und das Marketing weitaus stärker mit digitalen Mitteln auszustatten oder zu automatisieren.
Wie funktioniert automatischer Vertrieb? Wie kann ich durch ein gutes Zusammenspiel von CRM, ERP und PIM die Customer Experience im Bereich B2B so gestalten, dass Kunden begeistert sind?
Heute schon sind Lösungen praxistauglich, an die wir vor fünf Jahren noch nicht geglaubt hätten. Was von dem, was möglich ist, sollten Sie für Ihren Vertrieb einsetzen? Und wie stellen Sie Ihren Vertrieb auf, um mögliche Chancen, die sich aus der Digitalisierung ergeben, zu nutzen? Es geht darum, passende Lösungen für einzelne Prozesse zu finden, aber gleichzeitig auch das Mindset des Vertriebs auf die neue Herausforderung einzustellen. Und Vertriebsautomatisierung bietet die Chance, die langweiligen Routineaufgaben zu erledigen. Und Ihre klugen Köpfe im Vertrieb können endlich ihr gesamtes Potential entfalten.
[et_bloom_locked optin_id=optin_15] Vortragsexposé Vertriebsprozesse digitalisieren, PDF 583 kb [/et_bloom_locked]
Hier das Videotestimonial von Peter Ring aus dem Vorstand des Verbands der selbständigen Versicherungskaufleute der SIGNAL IDUNA Gruppe nach einem Vortrag von Tim Cortinovis auf der Hauptversammlung des VSV
“Vielen Dank für einen spannenden und sehr unterhaltsamen Vortrag. Unsere Teilnehmer waren begeistert von den Einblicken in die ganz aktuellen Trends der Digitalisierung im Vertrieb. Ich wünsche noch vielen anderen Veranstaltungsteilnehmern, dass Sie in den Genuss eines Vortrages von Ihnen kommen!”
Dr. Tilman Welther, Herausgeber Fondszeitung
Sie finden diesen Vortrag spannend?
The last editions of The Sales Accelerator
These are the last articles of the current issue.
![Are Marketers More or Less Productive in the Office? [New Data]](https://www.cortinovis.de/wp-content/uploads/2024/09/are-marketers-more-or-less-productive-in-the-office-1-20240906-7178876-400x250.jpeg)
Are Marketers More or Less Productive in the Office? [New Data]
**Breaking News: New Study Reveals Where Marketers Are Most Productive**
A recent article from HubSpot reveals intriguing insights into the productivity of marketers. According to the study, marketers report being more effective when working from the office compared to remote settings. This finding challenges the growing trend of remote work, which many companies adopted extensively during the pandemic.
**Why does it matter?**
This information is crucial as businesses navigate post-pandemic work arrangements. Understanding where employees are most productive can help companies make more informed decisions about office utilization and remote work policies.
**For whom important?**
The findings are particularly significant for business leaders, HR departments, and marketing managers who are looking to optimize productivity and employee satisfaction. Companies planning their hybrid work models will find this data influential in shaping their strategies.
**Read the whole story here:** [blog.hubspot.com](https://blog.hubspot.com/marketing/marketers-more-productive-in-office)
Revolutionizing CRM and changing the DIaaS Game with the help of AI
**AI Enhances CRM and DaaS, Marking a New Era**
In an era dominated by data and customer relationships, the integration of artificial intelligence (AI) into Customer Relationship Management (CRM) systems and Data-as-a-Service (DaaS) platforms is proving to be transformative. AI-driven systems facilitate personalized customer interactions and efficient data management, thus invigorating businesses by enhancing their operational capabilities. This trend is shaping the landscape by offering innovative solutions that streamline processes and improve customer satisfaction.
**Why does it matter?**
Businesses are increasingly turning to AI-powered CRM and DaaS tools to stay competitive. These advancements not only optimize customer engagement but also drive data-driven decision-making, ultimately leading to increased productivity and profitability. The ripple effect of this technological evolution impacts diverse sectors, promoting a more connected and efficient business environment.
**For whom important**
The integration of AI into CRM and DaaS is particularly crucial for businesses looking to leverage data analytics to improve customer experiences and operational efficiency. It is also significant for IT professionals and decision-makers who aim to implement cutting-edge solutions to drive growth and innovation in their respective industries.
**Read the whole story here:** [Revolutionizing CRM and Changing the DaaS Game with the Help of AI](https://www.dqindia.com/business-solutions/revolutionizing-crm-and-changing-the-diaas-game-with-the-help-of-ai-7052285)
How to Choose the Right Lead Generation Tools for Ecommerce
In the ever-evolving world of e-commerce, businesses constantly seek innovative ways to stand out. One effective strategy is leveraging lead generation tools. When used correctly, these tools can help businesses capture interest, nurture relationships, and ultimately drive sales. With so many options available, it’s critical for businesses to choose the right tools to meet their specific needs.
Why does it matter? Lead generation is a crucial aspect of digital marketing. Without a steady stream of leads, businesses may struggle to grow or even maintain their current customer base. The right lead generation tools can make a significant difference in how effectively businesses capture and convert potential customers.
For whom important? This information is essential for e-commerce entrepreneurs, marketing professionals, and business owners looking to optimize their lead generation strategies. Whether you are just starting your business or looking to refine your current approach, understanding the best tools available can enhance your marketing efforts.
Read the whole story here: [Lead Generation Tools](https://www.shopify.com/ng/blog/lead-generation-tools)
AI for the Underdog — Here’s How Small Businesses Can Thrive With Artificial Intelligence How small businesses can harness the power of AI to streamline operations, enhance customer experiences and drive growth.
Small businesses can leverage Artificial Intelligence (AI) to achieve remarkable growth and operational efficiency, according to an article from Entrepreneur. The integration of AI technology helps in streamlining processes, improving customer service, and making data-driven decisions, thereby unlocking new opportunities for small enterprises.
**Why does it matter?** AI offers small businesses powerful tools previously accessible mainly to large corporations, leveling the playing field and fostering innovation in various industries.
**For whom important?** This is particularly significant for small business owners and entrepreneurs looking to enhance their competitive edge and scalability through advanced technology.
**Read the whole story here:** [Entrepreneur Article](https://www.entrepreneur.com/science-technology/heres-how-small-businesses-can-use-ai-to-drive-significant/479135)
Generative AI hits the channel – are partners ready?
In the ever-evolving world of technology, generative AI has now made its way into the channel ecosystem. This development raises important questions about whether channel partners are prepared to integrate and leverage these sophisticated AI tools effectively. The implications of this shift are significant, touching upon various aspects such as operational efficiency, customer interaction, and competitive advantage.
Why does it matter? Generative AI has the potential to revolutionize how businesses operate by automating complex tasks and offering innovative solutions. However, readiness among channel partners to adopt such technology is crucial for maximizing its benefits. The need for significant investments in training, infrastructure, and strategy alignment are just a few key elements that partners must consider.
For whom important? This topic is particularly pertinent for IT managers, tech firms, and any businesses involved in the channel ecosystem. Staying ahead of technological advancements is essential for maintaining competitive advantage and delivering top-notch service to clients.
Read the whole story [here](https://www.computerweekly.com/microscope/feature/Generative-AI-hits-the-channel-are-partners-ready).
Will Salesforce Upend Its CRM Strategy With Generative AI?
In the ever-evolving landscape of customer relationship management (CRM), industry giant Salesforce might be on the brink of a significant transformation. The company is rumored to be integrating generative AI into its CRM strategy, which could usher in a new era for both Salesforce and its millions of users. Generative AI, known for its ability to create human-like text and generate insightful analytics, promises to boost efficiency and provide deeper, more meaningful customer interactions.
**Why does it matter:** The potential shift in Salesforce’s CRM strategy is crucial because it signifies the ongoing evolution of AI in business applications. Implementing generative AI could streamline various processes, reduce operational costs, and enhance customer satisfaction by providing more personalized and immediate responses. This technological pivot could set a new standard in the industry, pushing other CRM platforms to innovate and adapt.
**For whom important:** This development is important for businesses that rely on CRM systems to manage customer relations, marketing strategies, and sales processes. Companies looking to stay ahead of the curve in customer experience will find this particularly noteworthy. Additionally, tech enthusiasts and professionals in the AI and CRM sectors will be closely watching how Salesforce integrates generative AI into its existing framework.
**Read the whole story here:** [CMSWire Article](https://www.cmswire.com/customer-experience/will-salesforce-upend-its-crm-strategy-with-generative-ai/)
![The State of Generative AI & How It Will Revolutionize Marketing [New Data + Expert Insights]](https://www.cortinovis.de/wp-content/uploads/2024/09/State20of20Generative20AI20Pillar2001-400x250.png)
The State of Generative AI & How It Will Revolutionize Marketing [New Data + Expert Insights]
Generative AI is reshaping the marketing landscape in ways previously unimaginable. According to a recent report by HubSpot, the technology is not only becoming more sophisticated but also increasingly integrated into marketing strategies across various industries. Businesses are leveraging AI to create personalized content, optimize marketing campaigns, and improve customer interactions.
Why does it matter? The adoption of generative AI can significantly enhance a company’s marketing efficiency and effectiveness, ultimately leading to better customer experiences and increased revenue. For marketing professionals, staying abreast of these advancements is crucial in maintaining competitiveness in a rapidly evolving digital landscape.
For whom important? This development is particularly relevant for marketers, business strategists, and tech enthusiasts who are keen on harnessing the power of cutting-edge AI tools to stay ahead. Understanding the capabilities and applications of generative AI can provide them with a significant edge.
Read the whole story here: [blog.hubspot.com](https://blog.hubspot.com/marketing/state-of-generative-ai)
AI for sales and marketing
Artificial intelligence (AI) is transforming the landscape of sales and marketing, reshaping how businesses reach and engage with their audiences. The technology streamlines operations, enhances customer experiences, and provides unparalleled insights into consumer behavior, making AI an indispensable tool for companies looking to stay competitive in today’s market.
Why does it matter? The integration of AI into sales and marketing processes allows for more precise targeting, improved personalization, and increased efficiency, ultimately driving higher conversion rates and customer satisfaction. Companies that leverage AI effectively can gain a significant advantage over those that do not.
For whom important? This development is crucial for business owners, marketing professionals, and sales teams aiming to optimize their strategies and maximize their return on investment. Staying informed about AI advancements can provide these stakeholders with the knowledge needed to make informed decisions and remain ahead of industry trends.
Read the whole story [here](https://www.bdc.ca/en/articles-tools/technology/invest-technology/ai-for-sales-and-marketing).
AI in Email Marketing: Tools and Techniques for Powerful Campaigns
In the ever-evolving landscape of digital marketing, Shopify’s recent blog post explores the growing influence of artificial intelligence in email marketing. The article delves into AI’s capacity to personalize content, automate campaigns, and provide detailed analytics, making it a game-changer for marketers looking to enhance their email strategies. The insights shared illustrate how AI can streamline operations, increase engagement rates, and ultimately drive sales.
**Why does it matter?**
AI in email marketing matters because it enables businesses to deliver more targeted and relevant content to their audience, increasing the likelihood of engagement and conversion. It simplifies the process of creating and sending emails, allowing marketers to focus on strategy rather than tedious tasks. Furthermore, with the power of AI, companies can gain better insights into customer behavior, optimizing future campaigns for even greater effectiveness.
**For whom important?**
This development is particularly crucial for digital marketers, e-commerce businesses, and data analysts who aim to optimize their email marketing efforts. It is also essential for business owners looking to improve customer engagement and sales by leveraging advanced technologies. Small to medium-sized enterprises (SMEs) can especially benefit from automating processes that would otherwise require significant resources and time.
**Read the whole story here:** [Shopify on AI in Email Marketing](https://www.shopify.com/blog/ai-in-email-marketing)
Kunden sagen:
We had a fabulous talk from Tim. It was engaging, it was fun, it was airy and light. The whole room was really excited by what he had to share with us.
Tim Cortinovis ist DER Vertriebsguru Deutschlands.
We just want to thank Tim for being our host this week at our user conference. He did a great job keeping us all engaged, keeping us up to date on what everybody was talking about, connecting dots, and keeping us inspired.
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