Apple’s long-awaited AI-enhanced Siri upgrade is facing delays, a setback that analysts at Citi warn could dampen iPhone sales. With rivals like Google and Samsung advancing their AI capabilities, Apple’s slow rollout may weaken its competitive edge in the smartphone market. This delay raises concerns for investors and consumers anticipating more sophisticated AI features in Apple’s ecosystem.
Read the whole story here: https://macdailynews.com/2025/03/10/apples-delayed-ai-infused-siri-could-hit-iphone-sales-citi-says/.